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Posted on: March 8, 2017

City Releases 2017 – 2019 Business Development Strategic Plan

The City’s updated Business Development Strategic Plan is now available on the City website at www.cityhpil.com/BusinessStrategicPlan. This Plan, which runs through 2019, outlines strategies and plans to follow in working with businesses, real estate professionals and other stakeholders for continued economic prosperity and enhanced vitality for the City of Highland Park. The Plan is intended to provide guidance and direction for business development efforts within the City. It was drafted with input from City staff, City Council, the Business and Economic Development Commission and the business community. 

“This strategic plan allows the City to facilitate an environment where businesses can flourish and prosper,” said Mayor Nancy R. Rotering. “Together we are building opportunities for our business community and planning for the future.”

Business Development Manager Carolyn Hersch highlighted business development goals in a presentation to the City Council during a Committee of the Whole meeting on Monday, February 27 that included promoting and retaining existing businesses, attracting new business to the City, seeking build on successes while identifying opportunities to rejuvenate and revitalize the City through strategic business development efforts and coordination with business development organizations, property owners, and regional and state partners. The video of the presentation can be found on the City’s web site www.cityhpil.com. Highlights of the Business Development Strategic Plan include:
  • Business retention efforts will include inviting all businesses to the Mayor’s Council for Business Development meetings to encourage collaboration amongst the business community; exploring opportunities for new special events to attract visitors & residents to places of business; exploring website development grants for small businesses to support their sales; and streamlining annual business license invoicing to simplify the payment process for businesses.
  • Business attraction efforts will include hosting a Biennial Roundtable for Commercial Real Estate Brokers and Developers to learn about trends in the regional and local real estate market, their needs, and needs of their clients and to identify growth opportunities within Highland Park; evaluating the City’s fee schedule for starting and maintaining a business in Highland Park to be the most competitive destination for starting a business; and exploring marketing opportunities through mainstream media to attract businesses and visitors to Highland Park.
  • The City will review the Pedestrian Oriented Shopping Overlay for the Central Business District and assess the Briergate TIF Feasibility Report and Redevelopment Plan, as presented by TIF consultant Camiros, Ltd. 

For additional information, please contact City Manager Ghida Neukirch or Business Development Manager Carolyn Hersch at 847.926.1000.  Information about Business Development in Highland Park can be found at www.cityhpil.com.
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